This question is often asked by many people, after Google releases a new algorithm update. Numerous self-called experts give different tips and advice, but, unfortunately, most of the times, the only thing they do, is to confuse people. In this article, I will talk about how to build backlinks to your website, and also tell you about the links that can potentially hurt your rankings.
The old times when all types of backlinks were considered good for
SEO
are long gone. For years, many webmasters relied on sloppy techniques, and used automated tools to build hundreds of backlinks every day. Things have changed a lot since then.
In today’s SEO, high quality and relevant backlinks weight the most value.
But how do you build good backlinks?!
By using the right strategy and with a good online marketing plan. Here are some tips you should follow to get good backlinks to your website.
How to build good backlinks
The best links to your website are the ones coming from real websites, with good content and lots of social media shares.
You can either earn these
backlinks or build them yourself. As long as they come from the authority websites in your niche, they have great
SEO
value. I will not insist on a specific link building method, because what works for me, might not work for you. This is the reason, why, at the beginning of the article I said you should do your own tests and decide what’s best for your website.
You can also check what your competitors are doing in terms of SEO, and if their strategy works, try to build the same links.
The most common methods to build quality backlinks are:
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Guest posts on related websites
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Build links with Infographics
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Broken links method
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Niche forums
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Email outreach to influentials